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voco London Marylebone Partners with VIVE Fitness to Offer High-Tech EMS Workouts for Guests

April 9, 2025 by CUSTARD

voco London Marylebone has announced a new partnership with VIVE Fitness, a premium boutique studio specialising in Electro Muscle Stimulation (EMS), as part of the hotel’s mission to establish itself as a vibrant wellness hub in the heart of the city.  

With wellness and balance at the core of voco’s guest experience, this new collaboration will offer travellers the opportunity to enjoy exclusive access to VIVE’s innovative EMS training – a high-performance fitness method designed to deliver the benefits of a 60-minute workout in just 20 minutes.  

EMS has been gaining attention across the wellness pop culture worlds alike – having recently been featured on the hit reality show Vanderpump Rules, where cast members embraced the time-saving workout during their busy filming schedules.  

Located just a short walk from the hotel, VIVE Fitness is known for its modern, science-backed approach and commitment to personalised training. The partnership ensures voco London Marylebone guests can now easily integrate wellness into their stays with exclusive guest access, flexible, same-day bookings and tailored sessions designed to maximise impact, even while on the move.  

Sessions can be booked ahead of your stay by emailing: reception@vcmarylebone.com or with the reception team on arrival. 

Pritesh Hirani, General Manager at voco London Marylebone, commented: “At voco, we’re always looking for meaningful ways to enhance our guest experience – and wellness is a huge part of that. Our partnership with VIVE Fitness allows us to offer something truly unique, combining our signature warm hospitality with an innovative fitness experience that’s efficient, energising, and totally boutique. We’re excited to bring this to our guests and support them in feeling their best during their stay with us.” 

This latest partnership reflects voco London Marylebone’s ongoing commitment to offering thoughtful, experience-led stays that connect guests with the best of the local area while going above and beyond to support their wellbeing, whatever the reason for their visit.  

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