The world of influencer marketing has come a long way in the last few years. The word ‘influencer’ is no longer reserved for celebrities and household names, instead, it is being used by anyone with a social media account and a willingness to share their content with the world.
The average wedding couple is likely to digitally research 13 venues in detail, visit three, and book one. Statistically speaking, this means beating 77% of venue competition through your digital approach, and 66% of competition in person to be chosen.
How do you become a sustainable business? Take action. How do you become known as a sustainable business? Effective storytelling.