A few months ago, a revolutionary AI chatbot was launched: ChatGPT. There has understandably been a great deal of awe, speculation and apprehension around its impact. Ultimately, it’s a ground-breaking intelligence form that no human can compete with in terms of the breadth of information and stored data. That being said, the authenticity of that […]
Read MoreWho says romance only comes around once a year?
Be it a weekend away with friends or family or a romantic escape with a loved one, there’s always a reason to get away somewhere special and spend some time with those we hold dearest. Need some inspiration? Take a look at these all-year-round romantic offerings from our magical hotel clients: What could be more […]
Read MoreWhy Custard is embracing jubilation
June’s extended bank holiday weekend has been added to the nation’s diary and we’re almost ready to crack open the fizz in celebration of the Queen’s Platinum Jubilee. Marking this historic milestone is, of course, the reason behind nationwide celebrations but even if you aren’t a royalist, the event serves as a reminder that we should stop and take a moment to commemorate our achievements.
Read MoreForget Valentine’s Day, isn’t it time to celebrate romance all year round?
Today is Valentine’s Day, but why should romance only be restricted to an allotted 24 hours each year? Especially as the last two years of restrictions have made it harder to find love and mark this event with our significant others. In a snub to tradition, we’ve already seen some continuing to embrace the holiday […]
Read MoreServicing your marketing for a better result
There is no denying that the marketing landscape has shifted so dramatically over the past two years that we can no longer simply compare behaviours to previous years or seasons. Recognising significant developments to the economic landscape as well as to your hotel’s market, it is crucial to review your marketing strategies to prepare your brand to reengage with your audience.
Read MoreTourism Minister reveals consolidated data is key to demonstrate the sector’s true economic value
Consolidated and credible data is critical for the UK treasury to understand the true economic value of the business meeting and events sector, says Tourism Minister Nigel Huddleston.
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