As an additional platform of communication, a Google My Business listing should be approached with the same importance as a social media channel.
Read MoreHow influencers have evolved in 2020
With many hospitality organisations putting a halt to influencer marketing while COVID-19 paused activity, now, more than ever, may be the best time to create meaningful relations with influencers to promote your business and reach a wide variety of hospitality consumers.
Read MoreWhy we need to keep evolving
How we can look into and prepare for 2021 and beyond following our most challenging period yet due to COVID-19.
Read MoreRecognising the value of PR in ‘brutal’ times
News that the Stein Group has appointed its first PR agency at the ripe old age of 45 might be raising a few questions.
Read MoreWhat F.R.I.E.N.D.S can teach us about business strategy during lockdown
When it hasn’t been your day, your week, your month, or even your year…
Read MoreTime to Plan
Festivals. It’s the topic of discussion amongst neighbours as we sit, two metres apart, on our front drives enjoying a socially distant Bank Holiday drink.
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