With 2020 creating a year of new challenges, these trends reflect travellers’ ongoing changes in behaviours, and what they expect after COVID-19 in 2021.
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Offering a personal experience in hospitality is more than just superficial personalisation.
Read MoreTop Tips for hospitality businesses during the COVID-19 crisis
With the latest national lockdown for England being put in place, hospitality businesses will be preparing for hotel and meeting cancellations, the closure of their properties and the potential furlough of their teams.
Read More“Take a risk and don’t be afraid to fail”
Andy King of Fyre Festival’s message to the meetings and events community is one we should all take to heart
Read MoreShowcasing the value of marketing in budgeting season
As we approach budgeting season, marketers are preparing to develop their proposals to take a slice of the corporate budget, rather than the crumbs left at the end of the planning process.
Read MoreBehavioural science vs human behaviour trends
Do marketers underestimate the obvious signs of consumer behaviour because we rely on ‘science’ and past theory?
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