Hospitality Specialists

Custard has a strong reputation for being embedded in the hotel and venue industry. In order to provide valuable resource to our clients, we believe it’s important to be part of the industry and not just sit on the sidelines. It’s the only way we can operate at such a high level and provide powerful communication that reaches every corner of the sector.

We are proud that every member of the team has carved out their own specialism and profile in the industry. In fact, all members of the team regularly deliver masterclasses, speak at trade shows and submit thought leadership editorial to the industry press which really helps us to share our expertise with everyone. So it’s not just a great agency to work with but also to work for.

We are always flattered to be asked for advice around consumer behaviour, industry issues, positioning strategies and the challenges the industry faces because we are so well-informed.

Our CEO has been in the industry for 25 years and loves working with all of our clients and the sector. “Without passion and commercial understanding it’s almost impossible to provide impactful communications for the hospitality industry. This passion has to extend to your team and so we take them on a journey to understand the importance of being embedded into the sector and demonstrating value to everyone we work with.”

Industry engagement:

  • Our CEO is Chair of the Hotel Marketing Association and trainer for the Aspiring Leaders Diploma for the hotel industry
  • Our Head of Marketing is Vice President of Marketing for ILEA UK
  • We are proud to be members of Hospitality Action
  • We provide free consultancy to The Hoteliers Charter
  • We support the Master Innholders and the Hotel Leadership Conference

We provide PR and marketing for:

  • The Independent Hotel Show
  • Master Innholders and St Julian Scholars
  • The Meetings Industry Association
  • The Meetings Show